Considering myself a bit of a fashion nerd (ie. an individual who paid for their university degrees by reselling collectible and high end clothing and accessories on eBay and made a killing doing so), I wanted to share with you one new arrival to Scandimania – a rare and collectible Vuokko Eskolin-Nurmesniemi coat!
20th Century Finnish fashion history is complex and can boast of having an international influence at a time when radicalism in design was slowly permeating the post-war society, however, not all were yet comfortable with the idea of abandoning the old and much familiar forms for the sake of embracing the new modernist and difficult to “understand” aesthetic.
One designer was at the forefront of this revolution in fashion and textile design – Vuokko Eskolin-Nurmesniemi (pictured below beside one of her most known designs – the jokapoika shirt).
Born in 1930, Vuokko studied ceramics at the Institute of Helsinki as well as pattern drafting and dressmaking at the Helsinki Dressmaking Institute. She was also a student trainee at the Arabia Porcelain Factory from 1950 to 1953.
In 1953, Vuokko was hired by Marimekko as a textile designer. This year she also began to design clothes for Marimekko, ultimately creating what became the “Marimekko look.” The special quality of Nurmesniemi’s fabrics also derived from her powerful colour combinations, free style and simplified patterns.
In 1956 she designed the Jakopoika (everyboy) shirt using Piccolo fabric. This is one of Marimekko’s best sellers still produced to this day.
Vuokko’s designs were meant to liberate, to allow the wearer to move freely.
(“Marimekko: Fabrics, Fashion, Architecture,” by Marianne Aav, p. 296)
Now available at Scandimania!
Please come and visit our store for more exciting vintage textiles as well as jewelry and mid century modern art and household items!